ETNIES INTRODUCES THE MARANA VULC WITH BLOOD, SWEAT AND SLABS

March 17, 2014 (Lake Forest, Calif.) – Known for its high-impact resistance and durability, the Marana became an instant skate classic. etnies has taken the pivotal components of the original Marana into a new slimmer vulcanized version – the Marana Vulc. Available today at etnies retailers around the world, the Marana Vulc features a rubber printed toe cap and an STI Evolution Foam footbed that is impact resistant and won’t pack out. Willow, Nick Garcia and Julian Davidson took their new signature colorways of the Marana Vulc to Slab City near the Salton Sea and put this shoe’s blend of strength and style to the test. You can watch the footage from their trip here:

It’s hard to believe this bunch of concrete slabs in the California Desert used to be a Marine training facility. Willow, Nick and Julian laid down some blood, sweat and concrete before doing a little training of their own.

RAMONDETTA BURNS FOUREVER

Peter Ramondetta comes through with a gnarly new Burns Fourever Video clip and ad for the newest Spitfire Release. Check out the clip, plus all new Atomic Orange and Blue Ice Formula Fours,new pro wheels from Cole, Cardiel, Zered, Omar, plus OG flash sets from Grosso, Salba and Lance Mountain.

Emerica Westgate commercial

While filming for MADE, Brandon was also crafting a new shoe by Emerica.
The Westgate is available for every skater starting today.

The Westgate maintains Emerica’s commitment to a new breed of skate footwear that is being fostered, prioritizing a structurally rich skate shoe that still looks great.

The Westgate embodies a new look, featuring a medial sidewall for breathability, a one-piece toecap to prevent blowouts and to give a better flick, a G6™ high-rebound foam midsole to reduce weight, flex grooves in the outsole for an even quicker break-in period and flexibility, and Emerica Triangle Tread™, made of a high-density rubber heel drag panel to get the most grip and durability possible.

Building off of Emerica’s heritage, The Westgate touches back to our roots putting a modern spin on classic skate footwear. It’s time for the industry to start creating Higher Quality skate shoes and Emerica is hyped to take that leading role. The Westgate is a perfect example of this.